Effective: July 2024
The entity responsible for data processing is:
EMK Münzen + Edelmetalle GmbH
Otto-Hahn-Allee 31
50374 Erftstadt
Germany
Email: datenschutz@emk.com
Phone: 022359273747
We are delighted by your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.
1. Access Data and Hosting
You can visit our websites without providing any personal information. Each time a website is accessed, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the access, the amount of data transferred, and the requesting provider (access data) and documents the access. This access data is analyzed solely for the purpose of ensuring the trouble-free operation of the site as well as improving our offerings. This serves to protect our legitimate interests, which prevail in the context of a balancing of interests, in a correct presentation of our offerings pursuant to Art. 6 (1) sentence 1 lit. f GDPR. All access data will be deleted no later than seven days after your visit to the site.
1.1 Hosting
The services for hosting and displaying the website are partly provided by our service providers within the framework of processing on our behalf. Unless otherwise explained in this privacy policy, all access data and all data collected in the forms provided on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
1.2 Content Delivery Network
To reduce loading times, we use a so-called Content Delivery Network ("CDN") for some offers. With this service, content, e.g., large media files, is delivered via regionally distributed servers of external CDN service providers. Therefore, access data is processed on the servers of the service providers. Our service providers act on our behalf as part of a data processing agreement. Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on the standard data protection clauses of the European Commission. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
2. Data Processing for Contract Execution and Contacting
2.1 Data Processing for Contract Execution
For the purpose of contract execution (including inquiries about and processing of any existing warranty and performance disruption claims as well as any statutory update obligations) pursuant to Art. 6 (1) sentence 1 lit. b GDPR, we collect personal data if you voluntarily provide it to us as part of your order. Required fields are marked as such since in these cases, we necessarily need the data for contract processing, and we cannot send the order without its provision. Which data is collected can be seen from the respective input forms.
Further information on the processing of your data, particularly on the transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After the complete processing of the contract, your data will be restricted for further processing and deleted after the expiry of the retention periods under tax and commercial law pursuant to Art. 6 (1) sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
Inventory Management System
To process orders and contracts, we use inventory management systems from external service providers. Our service providers act on our behalf as part of a data processing agreement. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
2.2 Customer Account
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR by deciding to open a customer account, we use your data for the purpose of opening the customer account and storing your data for future orders on our website. Deletion of your customer account is possible at any time and can be done either through a message to the contact option described in this privacy policy or via a function provided in the customer account. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
We collect personal data when you voluntarily provide it to us during the opening of a customer account. Required fields are marked as such since in these cases we necessarily need the data for opening the customer account and you cannot complete the account opening without its provision. Which data is collected can be seen from the respective input forms. We use the data you provide for contract processing and handling your inquiries pursuant to Art. 6 (1) sentence 1 lit. b GDPR. Deletion of your customer account is possible at any time and can be done either through a message to the contact option described in this privacy policy or via a function provided in the customer account. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
2.3 Contacting Us
As part of customer communication, we collect personal data to process your inquiries pursuant to Art. 6 (1) sentence 1 lit. b GDPR if you voluntarily provide it to us when contacting us (e.g., via contact form or email). Required fields are marked as such since in these cases we necessarily need the data to process your contact inquiry. Which data is collected can be seen from the respective input forms. After complete processing of your inquiry, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
3. Data Processing for the Purpose of Shipping Handling
To fulfill the contract pursuant to Art. 6 (1) sentence 1 lit. b GDPR, we pass on your data to the shipping service provider commissioned with the delivery, to the extent that this is necessary for the delivery of the ordered goods.
4. Data Processing for Payment Handling
When processing payments in our online shop, we work with these partners: technical service providers, credit institutions, payment service providers.
4.1 Data Processing for Transaction Handling
Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers, who work for us as part of a data processing agreement, or to the commissioned credit institutions or the selected payment service provider, to the extent that this is necessary for processing the payment. This serves to fulfill the contract pursuant to Art. 6 (1) sentence 1 lit. b GDPR. In some cases, the payment service providers collect the necessary data for processing the payment themselves, e.g., on their own website or via a technical integration in the order process. In this respect, the privacy policy of the respective payment service provider applies.
If you have any questions about our partners for payment processing and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
4.2 Data Processing for the Purpose of Fraud Prevention and Optimization of Our Payment Processes
We may provide our service providers with additional data, which they use together with the data necessary for processing the payment as our data processors for the purpose of fraud prevention and optimizing our payment processes (e.g., invoicing, processing contested payments, supporting accounting). This serves to protect our legitimate interests in fraud prevention or efficient payment management pursuant to Art. 6 (1) sentence 1 lit. f GDPR.
5. Advertising by Email, Post
5.1 Email Newsletter with Registration and Newsletter Tracking
If you register for our newsletter, we use the data required for this or separately provided by you to send you our email newsletter regularly based on your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR. Unsubscribing from the newsletter is possible at any time and can be done either by a message to the contact option described below or via a link provided in the newsletter. After unsubscribing, we delete your email address from the recipient list unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
We would like to inform you that we analyze your user behavior when we send the newsletter. For this purpose, we also analyze your interaction with our newsletter by measuring, storing, and evaluating opening rates and click rates to design future newsletter campaigns ("newsletter tracking").
For this analysis, the sent emails contain one-pixel technologies (e.g., so-called web beacons, tracking pixels), which are stored on our website. For the evaluations, we particularly link the following "newsletter data":
the page from which the page was requested (so-called referrer URL), the date and time of the call, the description of the type of web browser used, the IP address of the requesting computer, the email address, the date and time of registration and confirmation, and the one-pixel technologies with your email address or your IP address and possibly an individual ID. Also, links contained in the newsletter may contain this ID.
If you do not want newsletter tracking, it is possible to unsubscribe from the newsletter at any time as described above.
The information will be stored as long as you are subscribed to the newsletter.
5.2 Newsletter Dispatch
The newsletter may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
The newsletter and the above-described newsletter tracking may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
5.3 Postal Advertising and Your Right to Object
We also reserve the right to use your first and last name and your postal address for our own advertising purposes, e.g., to send you interesting offers and information about our products by mail. This serves to protect our legitimate interests in addressing our customers in a promotional manner pursuant to Art. 6 (1) sentence 1 lit. f GDPR. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described in this privacy policy.
6. Cookies and Other Technologies
6.1 General Information
To make the visit to our website attractive and to enable the use of certain functions, we use technologies, including so-called cookies, on various pages. Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted after the browser session ends, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser during your next visit (persistent cookies).
Protection of Privacy on Devices
When using our online offerings, we use technologies that are strictly necessary to provide the explicitly requested telemedia service. The storage of information on your device or access to information that is already stored on your device does not require your consent.
For functions that are not strictly necessary, the storage of information on your device or access to information that is already stored on your device requires your consent. Please note that if you do not give your consent, parts of the website may not be fully usable. Any consents you have given will remain in place until you adjust or reset the respective settings on your device.
Subsequent Data Processing through Cookies and Other Technologies
We use such technologies that are essential for the use of certain functions of our website (e.g., shopping cart function). Through these technologies, IP address, time of visit, device and browser information, as well as information about your use of our website (e.g., information about the content of the shopping cart) are collected and processed. This serves our overriding legitimate interests in an optimized presentation of our offerings pursuant to Art. 6 (1) sentence 1 lit. f GDPR.
In addition, we use technologies to fulfill the legal obligations to which we are subject (e.g., to be able to prove consents to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy. We may also use technologies that are not individually listed in this privacy policy. Detailed information on these technologies, including the respective legal basis for data processing, can be found on the Usercentrics platform. You can access this by clicking on the fingerprint button in the bottom right or left corner of the page.
The cookie settings for your browser can be found at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™
If you have given your consent to the use of technologies pursuant to Art. 6 (1) sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the privacy policy. Alternatively, you can click on the fingerprint button in the bottom right or left corner of the page. If cookies are not accepted, the functionality of our website may be limited.
6.2 Use of Usercentrics Consent Management Platform to Manage Consents
On our website, we use the Usercentrics Consent Management Platform ("Usercentrics") to inform you about the cookies and other technologies we use on our website and to obtain, manage, and document your consent to the processing of your personal data by these technologies, where required by law. This is necessary pursuant to Art. 6 (1) sentence 1 lit. c GDPR to fulfill our legal obligation pursuant to Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data to which we are subject. Usercentrics is a service of Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany, which processes your data on our behalf. When you visit our website, the web server of Usersentrics stores a so-called server logfile, which also includes your anonymized IP address, date and time of the visit, device and browser information, and information about your consent behavior. Your data will be deleted after three years, unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA.
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
Please note: Refusing cookies means that an optimal shopping experience may no longer be provided.
Here you can adjust your cookie settings.
6.3 Information on Third Country Transfer (Data Transfer to Third Countries)
We use technologies from service providers on our website whose headquarters and/or server locations may be in third countries outside the EU or EEA. If there is no adequacy decision by the EU Commission for this country, an adequate level of data protection must be ensured by other suitable guarantees.
Suitable guarantees in the form of contractually agreed standard contractual clauses of the EU Commission or binding corporate rules (Binding Corporate Rules) are generally possible but require prior verification by the contracting parties to ensure that an adequate level of protection can be ensured. According to the case law of the CJEU, it may be necessary to take additional protective measures for this purpose.
We have generally agreed on the standard data protection clauses issued by the EU Commission with the technology providers we use who process personal data in a third country. If possible, we also agree on additional guarantees to ensure that a sufficient level of data protection is ensured in third countries without an adequacy decision.
Despite all contractual and technical measures, the level of data protection in the third country may not correspond to that of the EU. For these cases, we ask you, if necessary, as part of the cookie consent, for your consent pursuant to Art. 49 (1) lit. a GDPR for the transfer of your personal data to a third country.
There is a particular risk that local authorities in the third country may have access rights to your personal data that are not sufficiently limited from a European data protection perspective, that we as the data exporter or you as the data subject may not be aware of this, and/or that you may not have sufficient legal remedies to prevent this and/or to take action against such access.
In particular, the following countries are currently considered third countries without an adequacy decision by the EU Commission (example list):
China Russia Taiwan You can find out which third countries we transfer data to in the data protection notices for the respective tool and/or service we use for consent management/Consent Manager Platform (CMP).
7. Use of Cookies and Other Technologies
We use the following cookies and other technologies from third-party providers on our website. Unless otherwise stated for the individual technologies, this is based on your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR. After the purpose has been achieved and the use of the respective technology has ended, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on revocation options can be found in the section "Cookies and Other Technologies." Further information, including the basis of our cooperation with the individual providers, can be found for the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
7.1 Use of Google Services
We use the technologies described below from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google technologies about your use of our website is generally transmitted to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and stored there. Unless otherwise specified for the individual technologies, data processing is carried out based on an agreement between joint controllers pursuant to Art. 26 GDPR. Further information about data processing by Google can be found in Google’s privacy policies.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
Google Analytics
For the purpose of website analysis, data (IP address, time of visit, device, and browser information as well as information about your use of our website) is automatically collected and stored with Google Analytics, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded for processing on Google's other servers. Data processing is based on a data processing agreement with Google.
For the purpose of optimized marketing of our website, we have activated the data sharing settings for "Google products and services." This allows Google to access and subsequently use the data collected and processed by Google Analytics to improve Google services. Data sharing with Google within the framework of these data sharing settings is based on an additional agreement between controllers. We have no control over the subsequent data processing by Google.
For the purpose of optimized marketing of our website, we use the so-called User-ID function. With this function, we can assign your interaction data from one or more sessions on our online presence to a unique, permanent ID and thus analyze your user behavior across devices and sessions.
For web analysis, the Google Analytics extension Google Signals enables "cross-device tracking." If your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can generate reports on your usage behavior (especially the cross-device user numbers), even if you switch your device. No personal data is processed by us; we only receive statistics created based on Google Signals.
For web analysis and advertising purposes, the Google Analytics extension called DoubleClick-Cookie allows the recognition of your browser when visiting other websites. Google will use this information to compile reports on website activities and to provide other services related to website use.
If you do not give us your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR for the use of Google Analytics, no cookies will be stored on your device or read. The data processing described in the previous paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address) are sent to Google.
Google Ads
For advertising purposes in Google search results and on third-party websites, the Google Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device, and browser information as well as information about your use of our website) and using a pseudonymous cookie ID based on the pages you visit. Additional data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged into your Google account while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.
For website analysis and event tracking, we measure your subsequent usage behavior via Google Ads Conversion Tracking when you arrive at our website through a Google Ads advertisement. Cookies may be used for this purpose, and data (IP address, time of visit, device, and browser information as well as information about your use of our website based on predefined events such as visiting a website or registering for a newsletter) are collected, from which usage profiles are created using pseudonyms.
If you do not give us your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR for the use of Google Ads, no cookies will be stored on your device or read. The data processing described in the previous paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address, page URL, information about ad clicks in URL parameters) are sent to Google. Your IP address is used to derive the IP country.
Google Fonts
For a uniform presentation of the content on our website, data (IP address, time of visit, device, and browser information) is collected through the script code "Google Fonts," transmitted to Google, and subsequently processed by Google. We have no influence on this subsequent data processing.
Google Tag Manager
With the Google Tag Manager, we can manage various codes and services on our website. When implementing the individual tags, Google may also process personal data (e.g., IP address, online identifiers including cookies). Data processing is based on a data processing agreement with Google.
The use of Google Tag Manager allows for the integration of various services/technologies. If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation remains for all affected tracking tags that are integrated through the Google Tag Manager.
YouTube Video Plugin
To embed third-party content, data (IP address, time of visit, device, and browser information) is collected through the YouTube Video Plugin in the enhanced privacy mode we use, transmitted to Google, and subsequently processed by Google, but only if you play a video.
7.2 Use of Facebook Services
Facebook Ads (Ads Manager)
Through Facebook Ads, we advertise this website on Facebook (by Meta) as well as on other platforms. We determine the parameters of the respective advertising campaign. For the precise implementation, particularly the decision on the placement of ads with individual users, Facebook (by Meta) is responsible. Unless otherwise specified for the individual technologies, data processing is carried out based on an agreement between joint controllers pursuant to Art. 26 GDPR. The joint responsibility is limited to the collection of the data and its transmission to Meta Platforms Ireland. The subsequent data processing by Meta Platforms Ireland is not covered by this.
7.3 Other Providers of Web Analysis and Online Marketing Services
Taboola
This website uses Taboola’s Content Discovery Technology to recommend additional online content that may interest you. To control these recommendations, Taboola collects information about your device and your behavior on this website (and other partner sites) through cookies and similar technologies. For more information, please see Taboola’s Privacy Policy or click here to opt-out.
CleverReach
To keep you updated, we use CleverReach for newsletter distribution. CleverReach GmbH & Co. KG, //CRASH Building, Schafjückenweg 2, 26180 Rastede, enables us to organize and analyze our newsletter dispatch. Data required for receiving the newsletter (such as email address) is stored on CleverReach's servers in Germany and Ireland.
With the help of CleverReach, we can analyze the behavior of newsletter recipients. This analysis shows us, for example, how often links in the newsletter were clicked and how many recipients opened an email.
CleverReach allows us to implement conversion tracking, enabling us to track and analyze whether a product purchase occurred after a click, which is predefined. Detailed information on data analysis through CleverReach can be found here: https://www.cleverreach.com/en/features/reporting-and-tracking/.
Data processing is based on your consent pursuant to Art. 6 (1) lit. a GDPR. Accordingly, you can revoke your consent at any time by sending an informal email to service@emk.com or using the unsubscribe link at the end of each newsletter. The legality of data processing operations already carried out remains unaffected by the revocation. If you do not want an analysis by CleverReach, simply send an informal email to service@emk.com or use the unsubscribe link at the end of each newsletter. In both cases, unsubscribing from the newsletter is the result.
Data entered during newsletter subscription will be deleted from our servers and CleverReach's servers upon unsubscribing. If this data was provided to us for other purposes and elsewhere, it will remain with us.
Detailed privacy policies of CleverReach can be found here: https://www.cleverreach.com/en/privacy-policy/.
Data Processing Agreement
In accordance with legal data protection requirements, we have concluded a data processing agreement with CleverReach.
Microsoft Clarity
We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
8. Integration of Trusted Shops Trustbadge/Other Widgets
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR, Trusted Shops widgets are integrated on this website to display Trusted Shops services (e.g., trustmark, collected reviews) and to offer Trusted Shops products to buyers after an order.
The Trustbadge and the services advertised with it are an offer of Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops"), with which we are jointly responsible according to Art. 26 GDPR. We inform you in this privacy policy about the essential content of the contract according to Art. 26 (2) GDPR.
Within the framework of the joint responsibility between us and Trusted Shops AG, please contact Trusted Shops primarily for data protection questions and to assert your rights using the contact details provided in the privacy information. Regardless of this, you can always contact the controller of your choice. Your inquiry will then be forwarded to the other controller if necessary.
8.1 Data Processing When Integrating the Trustbadge/Other Widgets
The Trustbadge is provided by a US-based CDN provider (Content-Delivery-Network). An adequate level of data protection is ensured by an adequacy decision of the EU Commission, which is available here for the USA. Service providers from the USA are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information is available here. If service providers are not certified under the DPF, standard contractual clauses have been agreed upon as appropriate safeguards.
When the Trustbadge is accessed, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access. The IP address is anonymized immediately after collection so that the stored data cannot be related to your person. The anonymized data is used in particular for statistical purposes and error analysis.
8.2 Data Processing After Order Completion
If you have given your consent, the Trustbadge accesses order information stored on your device after the order completion (order amount, order number, possibly purchased product) as well as your email address, which is hashed using a cryptological one-way function. The hash value is then transmitted along with the order information to Trusted Shops, pursuant to Art. 6 (1) sentence 1 lit. a GDPR.
This serves to check whether you are already registered for Trusted Shops services. If this is the case, further processing is carried out according to the contractual agreement between you and Trusted Shops. If you are not yet registered for the services or do not give your consent for automatic recognition via the Trustbadge, you will be given the opportunity to register manually for the use of the services or to complete the protection within the framework of your existing user contract.
For this purpose, the Trustbadge accesses the following information stored on your device after your order completion: order amount, order number, and email address. This is necessary to offer you buyer protection. Data is only transmitted to Trusted Shops if you actively decide to conclude the buyer protection by clicking the corresponding button in the so-called Trustcard. If you decide to use the services, further processing is based on the contractual agreement with Trusted Shops pursuant to Art. 6 (1) lit. b GDPR, to complete your registration for buyer protection and to secure the order, as well as to send you review invitations by email if necessary.
Trusted Shops uses service providers in the areas of hosting, monitoring, and logging. The legal basis is Art. 6 (1) lit. f GDPR to ensure the smooth operation. Processing may take place in third countries (USA and Israel). An adequate level of data protection is ensured by an adequacy decision of the EU Commission, available here for the USA and here for Israel. Service providers from the USA are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information is available here. If service providers are not certified under the DPF, standard contractual clauses have been agreed upon as appropriate safeguards.
9. Social Media
9.1 Social Buttons from Facebook (by Meta), X (formerly: Twitter), Instagram (by Meta), Pinterest
Social buttons from social networks are used on our website. These are only integrated as HTML links into the page so that no connection with the servers of the respective provider is established when you call up our website. When you click on one of the buttons, the website of the respective social network opens in a new window of your browser. There you can, for example, click the Like or Share button.
9.2 Our Online Presence on Facebook (by Meta), X (formerly: Twitter), Instagram (by Meta), YouTube, Pinterest, LinkedIn, Xing
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR to the respective social media operator, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presences on the above-mentioned social media platforms, from which usage profiles are created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your rights and settings to protect your privacy, can be found in the linked privacy policies of the providers. If you still need help, you can contact us.
Facebook (by Meta) is an offer of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is generally transmitted to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Data processing in the context of a visit to a Facebook (by Meta) fan page is based on an agreement between joint controllers pursuant to Art. 26 GDPR. Further information (information on Insights data) can be found here.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.
For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission.
X is an offer of Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland ("X"). The information automatically collected by X about your use of our online presence on X is generally transmitted to a server of X Corp., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, and stored there.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
Instagram (by Meta) is an offer of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is generally transmitted to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, and stored there. Data processing in the context of a visit to an Instagram (by Meta) fan page is based on an agreement between joint controllers pursuant to Art. 26 GDPR. Further information (information on Insights data) can be found here.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.
For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission.
YouTube is an offer of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transmitted to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and stored there.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
Pinterest is an offer of Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is generally transmitted to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
LinkedIn is an offer of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transmitted to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA, and stored there.
Xing is an Offer of New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.
10. Contact Options and Your Rights
10.1 Your Rights
As a data subject, you have the following rights:
- Pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
- Pursuant to Art. 16 GDPR, the right to request the immediate correction of inaccurate or completion of your personal data stored by us;
- Pursuant to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing is necessary for:
- exercising the right of freedom of expression and information;
- compliance with a legal obligation;
- reasons of public interest; or
- the establishment, exercise, or defense of legal claims;
- Pursuant to Art. 18 GDPR, the right to request the restriction of the processing of your personal data if:
- the accuracy of the data is contested by you;
- the processing is unlawful, but you oppose the deletion of the data;
- we no longer need the data, but you need it to establish, exercise, or defend legal claims; or
- you have objected to the processing pursuant to Art. 21 GDPR;
- Pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or to request the transfer to another controller;
- Pursuant to Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.
Right to Withdrawal If we process personal data as explained above to protect our legitimate interests, which prevail in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is for direct marketing purposes, you can exercise this right at any time as described above. If the processing is for other purposes, you only have the right to object on grounds relating to your particular situation. |
10.2 Contact Options
If you have any questions about the collection, processing, or use of your personal data, for information, correction, restriction, or deletion of data, as well as for revoking consent or objecting to a specific data use, please contact us directly using the contact details in our imprint.
Privacy Policy created with the Trusted Shops Legal Text Generator.
Effective: July 2024
The entity responsible for data processing is:
EMK Münzen + Edelmetalle GmbH
Otto-Hahn-Allee 31
50374 Erftstadt
Germany
Email: datenschutz@emk.com
Phone: 022359273747
We are delighted by your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.
1. Access Data and Hosting
You can visit our websites without providing any personal information. Each time a website is accessed, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the access, the amount of data transferred, and the requesting provider (access data) and documents the access. This access data is analyzed solely for the purpose of ensuring the trouble-free operation of the site as well as improving our offerings. This serves to protect our legitimate interests, which prevail in the context of a balancing of interests, in a correct presentation of our offerings pursuant to Art. 6 (1) sentence 1 lit. f GDPR. All access data will be deleted no later than seven days after your visit to the site.
1.1 Hosting
The services for hosting and displaying the website are partly provided by our service providers within the framework of processing on our behalf. Unless otherwise explained in this privacy policy, all access data and all data collected in the forms provided on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
1.2 Content Delivery Network
To reduce loading times, we use a so-called Content Delivery Network ("CDN") for some offers. With this service, content, e.g., large media files, is delivered via regionally distributed servers of external CDN service providers. Therefore, access data is processed on the servers of the service providers. Our service providers act on our behalf as part of a data processing agreement. Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on the standard data protection clauses of the European Commission. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
2. Data Processing for Contract Execution and Contacting
2.1 Data Processing for Contract Execution
For the purpose of contract execution (including inquiries about and processing of any existing warranty and performance disruption claims as well as any statutory update obligations) pursuant to Art. 6 (1) sentence 1 lit. b GDPR, we collect personal data if you voluntarily provide it to us as part of your order. Required fields are marked as such since in these cases, we necessarily need the data for contract processing, and we cannot send the order without its provision. Which data is collected can be seen from the respective input forms.
Further information on the processing of your data, particularly on the transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After the complete processing of the contract, your data will be restricted for further processing and deleted after the expiry of the retention periods under tax and commercial law pursuant to Art. 6 (1) sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
Inventory Management System
To process orders and contracts, we use inventory management systems from external service providers. Our service providers act on our behalf as part of a data processing agreement. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
2.2 Customer Account
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR by deciding to open a customer account, we use your data for the purpose of opening the customer account and storing your data for future orders on our website. Deletion of your customer account is possible at any time and can be done either through a message to the contact option described in this privacy policy or via a function provided in the customer account. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
We collect personal data when you voluntarily provide it to us during the opening of a customer account. Required fields are marked as such since in these cases we necessarily need the data for opening the customer account and you cannot complete the account opening without its provision. Which data is collected can be seen from the respective input forms. We use the data you provide for contract processing and handling your inquiries pursuant to Art. 6 (1) sentence 1 lit. b GDPR. Deletion of your customer account is possible at any time and can be done either through a message to the contact option described in this privacy policy or via a function provided in the customer account. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
2.3 Contacting Us
As part of customer communication, we collect personal data to process your inquiries pursuant to Art. 6 (1) sentence 1 lit. b GDPR if you voluntarily provide it to us when contacting us (e.g., via contact form or email). Required fields are marked as such since in these cases we necessarily need the data to process your contact inquiry. Which data is collected can be seen from the respective input forms. After complete processing of your inquiry, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
3. Data Processing for the Purpose of Shipping Handling
To fulfill the contract pursuant to Art. 6 (1) sentence 1 lit. b GDPR, we pass on your data to the shipping service provider commissioned with the delivery, to the extent that this is necessary for the delivery of the ordered goods.
4. Data Processing for Payment Handling
When processing payments in our online shop, we work with these partners: technical service providers, credit institutions, payment service providers.
4.1 Data Processing for Transaction Handling
Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers, who work for us as part of a data processing agreement, or to the commissioned credit institutions or the selected payment service provider, to the extent that this is necessary for processing the payment. This serves to fulfill the contract pursuant to Art. 6 (1) sentence 1 lit. b GDPR. In some cases, the payment service providers collect the necessary data for processing the payment themselves, e.g., on their own website or via a technical integration in the order process. In this respect, the privacy policy of the respective payment service provider applies.
If you have any questions about our partners for payment processing and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
4.2 Data Processing for the Purpose of Fraud Prevention and Optimization of Our Payment Processes
We may provide our service providers with additional data, which they use together with the data necessary for processing the payment as our data processors for the purpose of fraud prevention and optimizing our payment processes (e.g., invoicing, processing contested payments, supporting accounting). This serves to protect our legitimate interests in fraud prevention or efficient payment management pursuant to Art. 6 (1) sentence 1 lit. f GDPR.
5. Advertising by Email, Post
5.1 Email Newsletter with Registration and Newsletter Tracking
If you register for our newsletter, we use the data required for this or separately provided by you to send you our email newsletter regularly based on your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR. Unsubscribing from the newsletter is possible at any time and can be done either by a message to the contact option described below or via a link provided in the newsletter. After unsubscribing, we delete your email address from the recipient list unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
We would like to inform you that we analyze your user behavior when we send the newsletter. For this purpose, we also analyze your interaction with our newsletter by measuring, storing, and evaluating opening rates and click rates to design future newsletter campaigns ("newsletter tracking").
For this analysis, the sent emails contain one-pixel technologies (e.g., so-called web beacons, tracking pixels), which are stored on our website. For the evaluations, we particularly link the following "newsletter data":
the page from which the page was requested (so-called referrer URL), the date and time of the call, the description of the type of web browser used, the IP address of the requesting computer, the email address, the date and time of registration and confirmation, and the one-pixel technologies with your email address or your IP address and possibly an individual ID. Also, links contained in the newsletter may contain this ID.
If you do not want newsletter tracking, it is possible to unsubscribe from the newsletter at any time as described above.
The information will be stored as long as you are subscribed to the newsletter.
5.2 Newsletter Dispatch
The newsletter may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
The newsletter and the above-described newsletter tracking may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
5.3 Postal Advertising and Your Right to Object
We also reserve the right to use your first and last name and your postal address for our own advertising purposes, e.g., to send you interesting offers and information about our products by mail. This serves to protect our legitimate interests in addressing our customers in a promotional manner pursuant to Art. 6 (1) sentence 1 lit. f GDPR. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described in this privacy policy.
6. Cookies and Other Technologies
6.1 General Information
To make the visit to our website attractive and to enable the use of certain functions, we use technologies, including so-called cookies, on various pages. Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted after the browser session ends, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser during your next visit (persistent cookies).
Protection of Privacy on Devices
When using our online offerings, we use technologies that are strictly necessary to provide the explicitly requested telemedia service. The storage of information on your device or access to information that is already stored on your device does not require your consent.
For functions that are not strictly necessary, the storage of information on your device or access to information that is already stored on your device requires your consent. Please note that if you do not give your consent, parts of the website may not be fully usable. Any consents you have given will remain in place until you adjust or reset the respective settings on your device.
Subsequent Data Processing through Cookies and Other Technologies
We use such technologies that are essential for the use of certain functions of our website (e.g., shopping cart function). Through these technologies, IP address, time of visit, device and browser information, as well as information about your use of our website (e.g., information about the content of the shopping cart) are collected and processed. This serves our overriding legitimate interests in an optimized presentation of our offerings pursuant to Art. 6 (1) sentence 1 lit. f GDPR.
In addition, we use technologies to fulfill the legal obligations to which we are subject (e.g., to be able to prove consents to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy. We may also use technologies that are not individually listed in this privacy policy. Detailed information on these technologies, including the respective legal basis for data processing, can be found on the Usercentrics platform. You can access this by clicking on the fingerprint button in the bottom right or left corner of the page.
The cookie settings for your browser can be found at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™
If you have given your consent to the use of technologies pursuant to Art. 6 (1) sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the privacy policy. Alternatively, you can click on the fingerprint button in the bottom right or left corner of the page. If cookies are not accepted, the functionality of our website may be limited.
6.2 Use of Usercentrics Consent Management Platform to Manage Consents
On our website, we use the Usercentrics Consent Management Platform ("Usercentrics") to inform you about the cookies and other technologies we use on our website and to obtain, manage, and document your consent to the processing of your personal data by these technologies, where required by law. This is necessary pursuant to Art. 6 (1) sentence 1 lit. c GDPR to fulfill our legal obligation pursuant to Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data to which we are subject. Usercentrics is a service of Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany, which processes your data on our behalf. When you visit our website, the web server of Usersentrics stores a so-called server logfile, which also includes your anonymized IP address, date and time of the visit, device and browser information, and information about your consent behavior. Your data will be deleted after three years, unless you have expressly consented to further use of your data pursuant to Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: USA.
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
Please note: Refusing cookies means that an optimal shopping experience may no longer be provided.
Here you can adjust your cookie settings.
6.3 Information on Third Country Transfer (Data Transfer to Third Countries)
We use technologies from service providers on our website whose headquarters and/or server locations may be in third countries outside the EU or EEA. If there is no adequacy decision by the EU Commission for this country, an adequate level of data protection must be ensured by other suitable guarantees.
Suitable guarantees in the form of contractually agreed standard contractual clauses of the EU Commission or binding corporate rules (Binding Corporate Rules) are generally possible but require prior verification by the contracting parties to ensure that an adequate level of protection can be ensured. According to the case law of the CJEU, it may be necessary to take additional protective measures for this purpose.
We have generally agreed on the standard data protection clauses issued by the EU Commission with the technology providers we use who process personal data in a third country. If possible, we also agree on additional guarantees to ensure that a sufficient level of data protection is ensured in third countries without an adequacy decision.
Despite all contractual and technical measures, the level of data protection in the third country may not correspond to that of the EU. For these cases, we ask you, if necessary, as part of the cookie consent, for your consent pursuant to Art. 49 (1) lit. a GDPR for the transfer of your personal data to a third country.
There is a particular risk that local authorities in the third country may have access rights to your personal data that are not sufficiently limited from a European data protection perspective, that we as the data exporter or you as the data subject may not be aware of this, and/or that you may not have sufficient legal remedies to prevent this and/or to take action against such access.
In particular, the following countries are currently considered third countries without an adequacy decision by the EU Commission (example list):
China Russia Taiwan You can find out which third countries we transfer data to in the data protection notices for the respective tool and/or service we use for consent management/Consent Manager Platform (CMP).
7. Use of Cookies and Other Technologies
We use the following cookies and other technologies from third-party providers on our website. Unless otherwise stated for the individual technologies, this is based on your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR. After the purpose has been achieved and the use of the respective technology has ended, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on revocation options can be found in the section "Cookies and Other Technologies." Further information, including the basis of our cooperation with the individual providers, can be found for the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact us using the contact details described in this privacy policy.
7.1 Use of Google Services
We use the technologies described below from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google technologies about your use of our website is generally transmitted to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and stored there. Unless otherwise specified for the individual technologies, data processing is carried out based on an agreement between joint controllers pursuant to Art. 26 GDPR. Further information about data processing by Google can be found in Google’s privacy policies.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
Google Analytics
For the purpose of website analysis, data (IP address, time of visit, device, and browser information as well as information about your use of our website) is automatically collected and stored with Google Analytics, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded for processing on Google's other servers. Data processing is based on a data processing agreement with Google.
For the purpose of optimized marketing of our website, we have activated the data sharing settings for "Google products and services." This allows Google to access and subsequently use the data collected and processed by Google Analytics to improve Google services. Data sharing with Google within the framework of these data sharing settings is based on an additional agreement between controllers. We have no control over the subsequent data processing by Google.
For the purpose of optimized marketing of our website, we use the so-called User-ID function. With this function, we can assign your interaction data from one or more sessions on our online presence to a unique, permanent ID and thus analyze your user behavior across devices and sessions.
For web analysis, the Google Analytics extension Google Signals enables "cross-device tracking." If your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can generate reports on your usage behavior (especially the cross-device user numbers), even if you switch your device. No personal data is processed by us; we only receive statistics created based on Google Signals.
For web analysis and advertising purposes, the Google Analytics extension called DoubleClick-Cookie allows the recognition of your browser when visiting other websites. Google will use this information to compile reports on website activities and to provide other services related to website use.
If you do not give us your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR for the use of Google Analytics, no cookies will be stored on your device or read. The data processing described in the previous paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address) are sent to Google.
Google Ads
For advertising purposes in Google search results and on third-party websites, the Google Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device, and browser information as well as information about your use of our website) and using a pseudonymous cookie ID based on the pages you visit. Additional data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged into your Google account while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.
For website analysis and event tracking, we measure your subsequent usage behavior via Google Ads Conversion Tracking when you arrive at our website through a Google Ads advertisement. Cookies may be used for this purpose, and data (IP address, time of visit, device, and browser information as well as information about your use of our website based on predefined events such as visiting a website or registering for a newsletter) are collected, from which usage profiles are created using pseudonyms.
If you do not give us your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR for the use of Google Ads, no cookies will be stored on your device or read. The data processing described in the previous paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user agent, information about your consent behavior, screen resolution, IP address, page URL, information about ad clicks in URL parameters) are sent to Google. Your IP address is used to derive the IP country.
Google Fonts
For a uniform presentation of the content on our website, data (IP address, time of visit, device, and browser information) is collected through the script code "Google Fonts," transmitted to Google, and subsequently processed by Google. We have no influence on this subsequent data processing.
Google Tag Manager
With the Google Tag Manager, we can manage various codes and services on our website. When implementing the individual tags, Google may also process personal data (e.g., IP address, online identifiers including cookies). Data processing is based on a data processing agreement with Google.
The use of Google Tag Manager allows for the integration of various services/technologies. If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation remains for all affected tracking tags that are integrated through the Google Tag Manager.
YouTube Video Plugin
To embed third-party content, data (IP address, time of visit, device, and browser information) is collected through the YouTube Video Plugin in the enhanced privacy mode we use, transmitted to Google, and subsequently processed by Google, but only if you play a video.
7.2 Use of Facebook Services
Facebook Ads (Ads Manager)
Through Facebook Ads, we advertise this website on Facebook (by Meta) as well as on other platforms. We determine the parameters of the respective advertising campaign. For the precise implementation, particularly the decision on the placement of ads with individual users, Facebook (by Meta) is responsible. Unless otherwise specified for the individual technologies, data processing is carried out based on an agreement between joint controllers pursuant to Art. 26 GDPR. The joint responsibility is limited to the collection of the data and its transmission to Meta Platforms Ireland. The subsequent data processing by Meta Platforms Ireland is not covered by this.
7.3 Other Providers of Web Analysis and Online Marketing Services
Taboola
This website uses Taboola’s Content Discovery Technology to recommend additional online content that may interest you. To control these recommendations, Taboola collects information about your device and your behavior on this website (and other partner sites) through cookies and similar technologies. For more information, please see Taboola’s Privacy Policy or click here to opt-out.
CleverReach
To keep you updated, we use CleverReach for newsletter distribution. CleverReach GmbH & Co. KG, //CRASH Building, Schafjückenweg 2, 26180 Rastede, enables us to organize and analyze our newsletter dispatch. Data required for receiving the newsletter (such as email address) is stored on CleverReach's servers in Germany and Ireland.
With the help of CleverReach, we can analyze the behavior of newsletter recipients. This analysis shows us, for example, how often links in the newsletter were clicked and how many recipients opened an email.
CleverReach allows us to implement conversion tracking, enabling us to track and analyze whether a product purchase occurred after a click, which is predefined. Detailed information on data analysis through CleverReach can be found here: https://www.cleverreach.com/en/features/reporting-and-tracking/.
Data processing is based on your consent pursuant to Art. 6 (1) lit. a GDPR. Accordingly, you can revoke your consent at any time by sending an informal email to service@emk.com or using the unsubscribe link at the end of each newsletter. The legality of data processing operations already carried out remains unaffected by the revocation. If you do not want an analysis by CleverReach, simply send an informal email to service@emk.com or use the unsubscribe link at the end of each newsletter. In both cases, unsubscribing from the newsletter is the result.
Data entered during newsletter subscription will be deleted from our servers and CleverReach's servers upon unsubscribing. If this data was provided to us for other purposes and elsewhere, it will remain with us.
Detailed privacy policies of CleverReach can be found here: https://www.cleverreach.com/en/privacy-policy/.
Data Processing Agreement
In accordance with legal data protection requirements, we have concluded a data processing agreement with CleverReach.
Microsoft Clarity
We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
8. Integration of Trusted Shops Trustbadge/Other Widgets
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR, Trusted Shops widgets are integrated on this website to display Trusted Shops services (e.g., trustmark, collected reviews) and to offer Trusted Shops products to buyers after an order.
The Trustbadge and the services advertised with it are an offer of Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops"), with which we are jointly responsible according to Art. 26 GDPR. We inform you in this privacy policy about the essential content of the contract according to Art. 26 (2) GDPR.
Within the framework of the joint responsibility between us and Trusted Shops AG, please contact Trusted Shops primarily for data protection questions and to assert your rights using the contact details provided in the privacy information. Regardless of this, you can always contact the controller of your choice. Your inquiry will then be forwarded to the other controller if necessary.
8.1 Data Processing When Integrating the Trustbadge/Other Widgets
The Trustbadge is provided by a US-based CDN provider (Content-Delivery-Network). An adequate level of data protection is ensured by an adequacy decision of the EU Commission, which is available here for the USA. Service providers from the USA are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information is available here. If service providers are not certified under the DPF, standard contractual clauses have been agreed upon as appropriate safeguards.
When the Trustbadge is accessed, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access. The IP address is anonymized immediately after collection so that the stored data cannot be related to your person. The anonymized data is used in particular for statistical purposes and error analysis.
8.2 Data Processing After Order Completion
If you have given your consent, the Trustbadge accesses order information stored on your device after the order completion (order amount, order number, possibly purchased product) as well as your email address, which is hashed using a cryptological one-way function. The hash value is then transmitted along with the order information to Trusted Shops, pursuant to Art. 6 (1) sentence 1 lit. a GDPR.
This serves to check whether you are already registered for Trusted Shops services. If this is the case, further processing is carried out according to the contractual agreement between you and Trusted Shops. If you are not yet registered for the services or do not give your consent for automatic recognition via the Trustbadge, you will be given the opportunity to register manually for the use of the services or to complete the protection within the framework of your existing user contract.
For this purpose, the Trustbadge accesses the following information stored on your device after your order completion: order amount, order number, and email address. This is necessary to offer you buyer protection. Data is only transmitted to Trusted Shops if you actively decide to conclude the buyer protection by clicking the corresponding button in the so-called Trustcard. If you decide to use the services, further processing is based on the contractual agreement with Trusted Shops pursuant to Art. 6 (1) lit. b GDPR, to complete your registration for buyer protection and to secure the order, as well as to send you review invitations by email if necessary.
Trusted Shops uses service providers in the areas of hosting, monitoring, and logging. The legal basis is Art. 6 (1) lit. f GDPR to ensure the smooth operation. Processing may take place in third countries (USA and Israel). An adequate level of data protection is ensured by an adequacy decision of the EU Commission, available here for the USA and here for Israel. Service providers from the USA are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information is available here. If service providers are not certified under the DPF, standard contractual clauses have been agreed upon as appropriate safeguards.
9. Social Media
9.1 Social Buttons from Facebook (by Meta), X (formerly: Twitter), Instagram (by Meta), Pinterest
Social buttons from social networks are used on our website. These are only integrated as HTML links into the page so that no connection with the servers of the respective provider is established when you call up our website. When you click on one of the buttons, the website of the respective social network opens in a new window of your browser. There you can, for example, click the Like or Share button.
9.2 Our Online Presence on Facebook (by Meta), X (formerly: Twitter), Instagram (by Meta), YouTube, Pinterest, LinkedIn, Xing
If you have given your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR to the respective social media operator, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presences on the above-mentioned social media platforms, from which usage profiles are created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your rights and settings to protect your privacy, can be found in the linked privacy policies of the providers. If you still need help, you can contact us.
Facebook (by Meta) is an offer of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is generally transmitted to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Data processing in the context of a visit to a Facebook (by Meta) fan page is based on an agreement between joint controllers pursuant to Art. 26 GDPR. Further information (information on Insights data) can be found here.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.
For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission.
X is an offer of Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland ("X"). The information automatically collected by X about your use of our online presence on X is generally transmitted to a server of X Corp., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, and stored there.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
Instagram (by Meta) is an offer of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is generally transmitted to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, and stored there. Data processing in the context of a visit to an Instagram (by Meta) fan page is based on an agreement between joint controllers pursuant to Art. 26 GDPR. Further information (information on Insights data) can be found here.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.
The adequacy decision for the USA serves as the basis for the transfer to third countries, provided that the respective service provider is certified. A certification is available.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.
For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission.
YouTube is an offer of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transmitted to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and stored there.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
Pinterest is an offer of Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is generally transmitted to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there.
Our service providers are located and/or use servers in countries outside the EU and EEA, for which the European Commission has determined an adequate level of data protection.
Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission is available. Our cooperation with them is based on standard data protection clauses of the European Commission.
LinkedIn is an offer of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transmitted to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA, and stored there.
Xing is an Offer of New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.
10. Contact Options and Your Rights
10.1 Your Rights
As a data subject, you have the following rights:
- Pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
- Pursuant to Art. 16 GDPR, the right to request the immediate correction of inaccurate or completion of your personal data stored by us;
- Pursuant to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing is necessary for:
- exercising the right of freedom of expression and information;
- compliance with a legal obligation;
- reasons of public interest; or
- the establishment, exercise, or defense of legal claims;
- Pursuant to Art. 18 GDPR, the right to request the restriction of the processing of your personal data if:
- the accuracy of the data is contested by you;
- the processing is unlawful, but you oppose the deletion of the data;
- we no longer need the data, but you need it to establish, exercise, or defend legal claims; or
- you have objected to the processing pursuant to Art. 21 GDPR;
- Pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or to request the transfer to another controller;
- Pursuant to Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.
Right to Withdrawal If we process personal data as explained above to protect our legitimate interests, which prevail in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is for direct marketing purposes, you can exercise this right at any time as described above. If the processing is for other purposes, you only have the right to object on grounds relating to your particular situation. |
10.2 Contact Options
If you have any questions about the collection, processing, or use of your personal data, for information, correction, restriction, or deletion of data, as well as for revoking consent or objecting to a specific data use, please contact us directly using the contact details in our imprint.
Privacy Policy created with the Trusted Shops Legal Text Generator.